Historical Backsearch
Time travel is cool, our backsearch capability is even cooler. Go back in time for both advertising and media clips. Ornico has the most comprehensive database of advertisements with television advertising records going back more than 40 years.
Our media monitoring goes way back too. Whether you are an agency looking to pitch for advertising business or a communications department looking for previous coverage of a specific event in media, we are here to help.
Exisiting Clients
Advertising & Media Clips
Ornico provides you with an unlimited backsearch capability of advertising clips for television, radio, print, online, outdoor, direct marketing and mobile for any industry, category, subcategory or competitor.
Media clips and coverage can go back up to three years for both traditional and social media, across a wide variety of channels and platforms.
What To Expect
Choose from a wide variety of mediums, categories, industries and advertisements as well as media clips, topics or specific social media.
Delivery within minutes. Choose the ads or clips that you would like to receive and we will send them to you at lightning speed.
Download, view and archive the data. Ornico will digitally transfer your data to you in the correct universal format for ease of use.
What can you do?
Advertising
- New business development opportunities for creative agencies.
- Use historical data to reveal competitor campaign insights.
- Understand your competitor's creative positioning.
- Access competitor advertising for internal analysis.
PR and Communications
- New business opportunities for PR & Communication agencies.
- Analyze specific hisotrical topics for campaign optimization.
- Remove assumptions and strengthen your analysis with relevant data.
- Damage control by analysing historical data from the beginning of the crisis till the end.
Advertising monitoring impacts the whole team
For brand and communication managers who are interested in getting real insights for both their creative and PR presence to benchmark performance against competitors.
For account managers and directors who want to have complete overview of their clients creative presence whilst creating new business opportunities for them.
Optimize your communication strategy and impress your clients with relevant data.
