SA Liquor Advertising Report 2023
Are you looking for ways to optimize your advertising strategy for growth and increased market share in 2023? Look no further! The SA Liquor Advertising Report provides marketers within the industry to the flexibility to digest ad spend data and the tools to identify gaps in the market, enabling you to optimize your advertising strategy and achieve your revenue goals.
Ornico, one of Africa’s leading Media Monitoring and Advertising agencies has compiled a free-to-download report on the SA Alcoholic Beverages industry. We explore advertising trends, new creative executions, developments and spending patterns in the years 2020 – 2022.
The research looks at new advertisements that made an appearance across television, radio, print, online, outdoor, direct marketing and mobile. It also focuses on advertising spend patterns across radio and television.
The core findings of this report include an overview of over 56 000 ad executions during the March 2022 – February 2023 period with an ad spend value of over R409m. Download the report today for an in-depth analysis.