Statistical Media Analysis
Not everyone needs an in-depth analysis or has the budget to spend on.
The Statistical Media Analysis provides clients with top-line statistical insight in a much quicker turnaround time, at a cost-effective level. It can be custom designed as to client requirements without the need for the client to compile their own reports.
Exisiting Clients
Get a Statistical Media Analysis report compiled by an Ornico Media Analyst
Topline statistics that make sense from all the data “noise”.
Get a general view of a brand/ organisation in the editorial, business and news landscape.
Various metrics are available and customisable.
Manage your reputation using the necessary analytics.
Track your competitor’s performance and compare it to yours.
Identify basic trends and evaluate your PR/reputation efforts.
Keep Your Data In Order
Our light, quick and easy to navigate media analysis provides you with an interactive cumulative dashboard for you to track and compare changes across time and various other media metrics.
It includes basic analysis metrics such as coverage over time, category comparisons, automated sentiment, audience figures, the share of voice, AVEs, regionality of coverage.
This is ideal for small startups or SME’s whose coverage is considered to be low volume.
Easy To Understand; Tells The Story
This type of analysis is suitable for clients who have a limited budget but require a quick view of media activity. Due to its affordable nature, this statistical media analysis is perfect for PR agencies that manage multiple clients with low volume coverage.
If a more detailed analysis such as the ImpacTrac is far too detailed or expensive for your requirements, this analysis provides you with insights that usually require a much quicker turnaround time at a cost-effective level.