The SA Social Media Landscape Report 2023
Since the release of the natural language processing AI tool ChatGPT, the concept of AI has taken the world by storm. When it comes to the subject matter, South Africa is not far off, in fact South Africa was one of the top 20 countries mentioning the AI tool in 2022 after its release. It is without a doubt that AI will revolutionise how we do things but this does not come without question. Are we surrendering our humanity to machines by inviting AI into our Social spaces?
Ornico, in collaboration with World Wide Worx, is launching this much anticipated SA Social Media Landscape Report event live on YouTube on Thursday, 30 June 2023. The aim of this 60-minute virtual panel discussion is to inform the leading thinkers and pioneers of marketing, media, public relations and advertising about the behaviours of South African social media users and provide a detailed analysis of the data to acquire valuable insights for the future.
The report includes findings from our partner Ask Afrika, whose survey unveils the way South Africans utilise social media and their valuable demographics. YOUKNOW, a South African intelligence technology company, will provide interesting social media data research through the Brandwatch platform and in-depth survey insights by GWI.