Social media and advertising trends in South Africa with Ornico on The DOC & The GURU podcast
Ornico CEO, Oresti Patricios shared social media and advertising insights and trends on The DOC & The GURU podcast, talking to some leading themes from the past few months. In […]
Advertising trends in the automotive industry and motoring in South Africa
Trends research by Ornico shows automotive industry and motoring brands in South Africa are among the biggest advertisers on TV when compared to other industries. Ornico and Financial Mail were […]
South Africa’s 2019 advertising spend and trends in telecommunications
Data shows that SABC1 takes the lead from a spend perspective – at over R43-million at the time of sourcing data – across telecommunications, mobile and broadband connectivity providers.
Financial Services AdForum Insights, Advertising Trends and Spend
Ornico analysed advertising data for new commercials focusing on 1 November 2017 to 31 January 2018, compared to the same period in 2019. Banks took the lead with the highest spend, where findings show a decline of 38% in both the number of commercials and how much was spent.