AMEC Measurement Month

The 2023 South African PR Measurement Landscape Report Launch Mastering Measurement: Shifting the focus to SMART Goals and better metrics. The International Association for the Measurement and Evaluation of Communication (AMEC) is hosting its tenth annual "Measurement Month" during November 2023. This initiative, which sees many events across the globe, aims to educate communication and […]

South African PR Landscape Report 2022 Launch Strategic Insights - The Measurement Journey starts with a goal  AMEC’s Chairman Aseem Sood, takes us through the measurement and evaluation of communication journey – in this year's PR Measurement webinar hosted by Ornico.  The International Association for the Measurement and Evaluation of Communication (AMEC) is hosting its […]